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The Digital Multinational: Navigating the New Normal in Global Business
Buch von Satish Nambisan (u. a.)
Sprache: Englisch

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Beschreibung
"A practical guide for business leaders for creating strategy that addresses the conflict between globalization made possible by digital technology and regionalization found on the ground"--
"A practical guide for business leaders for creating strategy that addresses the conflict between globalization made possible by digital technology and regionalization found on the ground"--
Über den Autor
Satish Nambisan and Yadong Luo; foreword by Conny Braams
Inhaltsverzeichnis
Series Foreword ix
Foreword by Conny Braams xi
1 Globalization in Transition in the Digital Age 1
2 Digital Global Business Connectivity 27
3 Connecting with Global Markets and Customers Digitally 49
4 Connecting with Global Partners, Platforms, and Ecosystems Digitally 71
5 Connecting with Foreign Subsidiaries and Managing Global Activities Digitally 91
6 Connecting with Global Innovation and Knowledge Digitally 109
7 Internationalizing Business Models Digitally 129
8 Global Entrepreneurship in the Digital Age 141
9 Managing Risks in Digital Global Business 155
10 Digital Intelligence and Digital Resilience: Putting Digital Global Business Connectivity into Practice 175
Acknowledgments 195
Notes 199
Index 217
Details
Erscheinungsjahr: 2022
Fachbereich: Management
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Reihe: Management on the Cutting Edge
Inhalt: Einband - fest (Hardcover)
ISBN-13: 9780262046329
ISBN-10: 0262046326
Sprache: Englisch
Einband: Gebunden
Autor: Nambisan, Satish
Luo, Yadong
Solist: Braams, Conny
Hersteller: Penguin Random House LLC
Verantwortliche Person für die EU: Produktsicherheitsverantwortliche/r, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 239 x 160 x 30 mm
Von/Mit: Satish Nambisan (u. a.)
Erscheinungsdatum: 15.02.2022
Gewicht: 0,528 kg
Artikel-ID: 120231212
Über den Autor
Satish Nambisan and Yadong Luo; foreword by Conny Braams
Inhaltsverzeichnis
Series Foreword ix
Foreword by Conny Braams xi
1 Globalization in Transition in the Digital Age 1
2 Digital Global Business Connectivity 27
3 Connecting with Global Markets and Customers Digitally 49
4 Connecting with Global Partners, Platforms, and Ecosystems Digitally 71
5 Connecting with Foreign Subsidiaries and Managing Global Activities Digitally 91
6 Connecting with Global Innovation and Knowledge Digitally 109
7 Internationalizing Business Models Digitally 129
8 Global Entrepreneurship in the Digital Age 141
9 Managing Risks in Digital Global Business 155
10 Digital Intelligence and Digital Resilience: Putting Digital Global Business Connectivity into Practice 175
Acknowledgments 195
Notes 199
Index 217
Details
Erscheinungsjahr: 2022
Fachbereich: Management
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Reihe: Management on the Cutting Edge
Inhalt: Einband - fest (Hardcover)
ISBN-13: 9780262046329
ISBN-10: 0262046326
Sprache: Englisch
Einband: Gebunden
Autor: Nambisan, Satish
Luo, Yadong
Solist: Braams, Conny
Hersteller: Penguin Random House LLC
Verantwortliche Person für die EU: Produktsicherheitsverantwortliche/r, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 239 x 160 x 30 mm
Von/Mit: Satish Nambisan (u. a.)
Erscheinungsdatum: 15.02.2022
Gewicht: 0,528 kg
Artikel-ID: 120231212
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