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The Business Artist
A Human Approach to Sales, Storytelling, and Creativity in a Data-Driven World
Taschenbuch von Adam Boggs (u. a.)
Sprache: Englisch

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Beschreibung
Have we lost our way as business leaders?

Algorithms. Artificial intelligence. Big data. No matter what your industry, you can't escape the influence of technology in every facet of your business. But in spite of their incredible potential, these and similar technologies are forcing us to face a vital question: are we in danger of gaining the world but losing our souls?

Using stories and case studies from business, entertainment, psychology, and history, seasoned sales leader Adam Boggs uses the metaphor of jazz to remind us that storytelling, innovation, and human connection are crucial for good business. If you're in business, you're also an artist with the potential to craft meaningful work.

In The Business Artist, you'll come face-to-face with a simple truth: as we head into a data-driven future, the only way forward is by becoming more human.
Have we lost our way as business leaders?

Algorithms. Artificial intelligence. Big data. No matter what your industry, you can't escape the influence of technology in every facet of your business. But in spite of their incredible potential, these and similar technologies are forcing us to face a vital question: are we in danger of gaining the world but losing our souls?

Using stories and case studies from business, entertainment, psychology, and history, seasoned sales leader Adam Boggs uses the metaphor of jazz to remind us that storytelling, innovation, and human connection are crucial for good business. If you're in business, you're also an artist with the potential to craft meaningful work.

In The Business Artist, you'll come face-to-face with a simple truth: as we head into a data-driven future, the only way forward is by becoming more human.
Details
Erscheinungsjahr: 2024
Fachbereich: Werbung & Marketing
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9798989808809
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Boggs, Adam
Sanders, Kent
Hersteller: Adam Boggs
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 216 x 140 x 13 mm
Von/Mit: Adam Boggs (u. a.)
Erscheinungsdatum: 05.03.2024
Gewicht: 0,322 kg
Artikel-ID: 128714431
Details
Erscheinungsjahr: 2024
Fachbereich: Werbung & Marketing
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9798989808809
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Boggs, Adam
Sanders, Kent
Hersteller: Adam Boggs
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 216 x 140 x 13 mm
Von/Mit: Adam Boggs (u. a.)
Erscheinungsdatum: 05.03.2024
Gewicht: 0,322 kg
Artikel-ID: 128714431
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