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Hospitality Management
A Brief Introduction
Taschenbuch von Roy C Wood
Sprache: Englisch

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Beschreibung
An approachable, accessible student introduction for those studying hotel and hospitality management and hospitality studies more generally.
An approachable, accessible student introduction for those studying hotel and hospitality management and hospitality studies more generally.
Inhaltsverzeichnis
Chapter 1: Where are we going? The nature of hospitality management
Chapter 2: What kind of industry? Structure, strategy and the nature of the hospitality industry
Chapter 3: A people business? Human resources in the hospitality sector
Chapter 4: Is your room alright? Accommodation management in hospitality
Chapter 5: Are you enjoying your meal? Food and beverage management in hospitality
Chapter 6: Would you like to join our customer loyalty programme? Marketing and consumption in hospitality
Chapter 7: Can I speak to whoever's in charge? The role of management in hospitality
Chapter 8: So you give degrees to waiters? Hospitality management education
Chapter 9: Conclusion: the proof of the pudding?
Details
Erscheinungsjahr: 2015
Fachbereich: Allgemeines
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781446246955
ISBN-10: 1446246957
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Wood, Roy C
Redaktion: Wood, Roy C
Hersteller: SAGE Publications Ltd
Verantwortliche Person für die EU: Books on Demand GmbH, In de Tarpen 42, D-22848 Norderstedt, info@bod.de
Maße: 244 x 170 x 12 mm
Von/Mit: Roy C Wood
Erscheinungsdatum: 14.04.2015
Gewicht: 0,369 kg
Artikel-ID: 104961030
Inhaltsverzeichnis
Chapter 1: Where are we going? The nature of hospitality management
Chapter 2: What kind of industry? Structure, strategy and the nature of the hospitality industry
Chapter 3: A people business? Human resources in the hospitality sector
Chapter 4: Is your room alright? Accommodation management in hospitality
Chapter 5: Are you enjoying your meal? Food and beverage management in hospitality
Chapter 6: Would you like to join our customer loyalty programme? Marketing and consumption in hospitality
Chapter 7: Can I speak to whoever's in charge? The role of management in hospitality
Chapter 8: So you give degrees to waiters? Hospitality management education
Chapter 9: Conclusion: the proof of the pudding?
Details
Erscheinungsjahr: 2015
Fachbereich: Allgemeines
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9781446246955
ISBN-10: 1446246957
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Wood, Roy C
Redaktion: Wood, Roy C
Hersteller: SAGE Publications Ltd
Verantwortliche Person für die EU: Books on Demand GmbH, In de Tarpen 42, D-22848 Norderstedt, info@bod.de
Maße: 244 x 170 x 12 mm
Von/Mit: Roy C Wood
Erscheinungsdatum: 14.04.2015
Gewicht: 0,369 kg
Artikel-ID: 104961030
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