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Beschreibung
This revised set of resources for Cambridge IGCSE, IGCSE (9-1) and O Level Business Studies syllabuses (0450, 0986, 7115) is thoroughly updated for first examinations from 2020.
This revised set of resources for Cambridge IGCSE, IGCSE (9-1) and O Level Business Studies syllabuses (0450, 0986, 7115) is thoroughly updated for first examinations from 2020.
Inhaltsverzeichnis
Introduction; Section 1. Understanding business activity: 1. Business activity; 2. Classification of businesses; 3. Enterprise, business growth and size; 4. Types of business organisation; 5. Business objectives and stakeholder objectives; Exam-style case study, Section 2. People in business: 6. Motivating workers; 7. Organisation and management; 8. Recruitment, selection and training of employees; 9. Internal and external communication; Exam-style case study; Section 3. Marketing: 10. Marketing, competition and the customer; 11. Market research; 12. Marketing mix: product and price; 13. Marketing mix: place and promotion; 14. Marketing strategy; Exam-style case study; Section 4. Operations management: 15. Production of goods and services; 16. Costs, scale of production and break-even analysis; 17. Achieving quality production; 18. Location decisions; Exam-style case study; Section 5. Financial information and decisions: 19. Business finance: needs and sources; 20. Cash-flow forecasting and working capital; 21. Income statements; 22. Statement of financial position; 23. Analysis of accounts; Exam-style case study; Section 6. External influences on business activity: 24. Economic issues; 25. Environmental and ethical issues; 26. Business and the international economy; Exam-style case study; 27. Preparing for assessment; Glossary; Index; Acknowledgements.
Details
Empfohlen (bis): | 17 |
---|---|
Empfohlen (von): | 14 |
Erscheinungsjahr: | 2018 |
Genre: | Importe |
Produktart: | Schulbücher |
Rubrik: | Schule & Lernen |
Medium: | Taschenbuch |
Inhalt: | Kartoniert / Broschiert |
ISBN-13: | 9781108563987 |
ISBN-10: | 1108563988 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: |
Fisher, Mark
Houghton, Medi Jain, Veenu |
Hersteller: | Cambridge University Press |
Verantwortliche Person für die EU: | Produktsicherheitsverantwortliche/r, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
Maße: | 277 x 220 x 17 mm |
Von/Mit: | Mark Fisher (u. a.) |
Erscheinungsdatum: | 03.05.2018 |
Gewicht: | 0,939 kg |
Inhaltsverzeichnis
Introduction; Section 1. Understanding business activity: 1. Business activity; 2. Classification of businesses; 3. Enterprise, business growth and size; 4. Types of business organisation; 5. Business objectives and stakeholder objectives; Exam-style case study, Section 2. People in business: 6. Motivating workers; 7. Organisation and management; 8. Recruitment, selection and training of employees; 9. Internal and external communication; Exam-style case study; Section 3. Marketing: 10. Marketing, competition and the customer; 11. Market research; 12. Marketing mix: product and price; 13. Marketing mix: place and promotion; 14. Marketing strategy; Exam-style case study; Section 4. Operations management: 15. Production of goods and services; 16. Costs, scale of production and break-even analysis; 17. Achieving quality production; 18. Location decisions; Exam-style case study; Section 5. Financial information and decisions: 19. Business finance: needs and sources; 20. Cash-flow forecasting and working capital; 21. Income statements; 22. Statement of financial position; 23. Analysis of accounts; Exam-style case study; Section 6. External influences on business activity: 24. Economic issues; 25. Environmental and ethical issues; 26. Business and the international economy; Exam-style case study; 27. Preparing for assessment; Glossary; Index; Acknowledgements.
Details
Empfohlen (bis): | 17 |
---|---|
Empfohlen (von): | 14 |
Erscheinungsjahr: | 2018 |
Genre: | Importe |
Produktart: | Schulbücher |
Rubrik: | Schule & Lernen |
Medium: | Taschenbuch |
Inhalt: | Kartoniert / Broschiert |
ISBN-13: | 9781108563987 |
ISBN-10: | 1108563988 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: |
Fisher, Mark
Houghton, Medi Jain, Veenu |
Hersteller: | Cambridge University Press |
Verantwortliche Person für die EU: | Produktsicherheitsverantwortliche/r, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de |
Maße: | 277 x 220 x 17 mm |
Von/Mit: | Mark Fisher (u. a.) |
Erscheinungsdatum: | 03.05.2018 |
Gewicht: | 0,939 kg |
Sicherheitshinweis