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Understanding the Music Industries
Taschenbuch von Chris Anderton (u. a.)
Sprache: Englisch

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Beschreibung
A must-have textbook for students of popular music. It fully explains all levels of the music industries and demystifies management processes, from contracts to copyright. Packed with case studies, it equips students with the critical tools to track ongoing developments.
A must-have textbook for students of popular music. It fully explains all levels of the music industries and demystifies management processes, from contracts to copyright. Packed with case studies, it equips students with the critical tools to track ongoing developments.
Über den Autor

Dr Chris Anderton is Associate Professor in Cultural Economy at Solent University, Southampton, UK. His research interests focus on the music industries, music culture and music history. He is author or co-editor of several books including Understanding the Music Industries (2013), Music Festivals in the UK. Beyond the Carnivalesque (2019), and the forthcoming books Media Narratives in Popular Music and Researching Live Music: Gigs, Tours, Concerts and Festivals. He has also guest edited issues of the academic journals Rock Music Studies and Arts & the Market, and published in numerous other edited collections and journals.

Inhaltsverzeichnis
Introduction
Questioning ¿Traditional¿ Models of the Music Industry
Structure of the Book
1. Studying the Music Industries
Key Findings
Getting Started
Organizational Structure
Political Economy
Culture Industry
Sociology
Musicology
Metanarrative
Historical Analysis
Technological Development
Media Ecology
Digital Technologies
Issues
Conclusion
Further Reading
2. The Recorded Music Industry
Key Findings
The Structure and Size of the Recording Industry
A Brief History of the Recorded Music Industry
The Majors: Business Structures and Characteristics
The Independent Sector: Definitions and Types
The Ideology of Independence
Strategies for Dealing with Uncertainty and Risk
Conclusion
Further Reading
3. Songwriting and Publishing
Key Findings
Songwriters, Performers and Publishers
Motivations
Songwriting as Commercial Practice
Songwriting Methods and Tools
Music Publishing
Traditional Income Streams
¿New¿ Income Streams
Sampling
Conclusion
Further Reading
4. Music Production
Key Findings
Changing Models and the Mythology of the Recording Studio
The Production Process
Tracking
Mixing
Mastering
Manufacturing
Production Careers and Roles
Project Studios, MIDI, and Other Developments
Conclusion
Further Reading
5. Music Distribution
Key Findings
Introducing Music Distribution
Physical Distribution
Mass-Market Retailers
Independent Retailers
Second-Hand Retailers
Online Music Distribution
Streaming Services
Music Media Distribution
Unauthorized Distribution
Conclusion
Further Reading
6. Music Promotion
Key Findings
Marketing, Branding and Gatekeeping
The Promotional Campaign
Music Journalism
Radio
Television
Point of Sale Marketing (POS) and In-Store Music
Sponsorships and Endorsements
Grassroots Marketing
Social Media/Mobile Media
Conclusion
Further Reading
7. The Live Music Industries
Key Findings
The Resurgence of Live Music
A Brief History of the Live Music Industry
Motivations for Live Concert Touring
Authenticity and Live Performance
Live Music Sponsorship
Roles and Responsibilities
Live Performance Contracts
Concert and Festival Ticketing
The Relationship between the Recorded and the Live Music Industries
Conclusion
Further Reading
8. Music Audiences
Key Findings
Understanding Music Audiences
Music on the Move: From the Walkman to the iPhone
Music and Social Media Consumption
Heritage and Nostalgia
Record Collecting
Conclusion
Further Reading
9. Copyright and Music Piracy
Key Findings
Introducing Copyright
Copyright Basics
Key Terms in UK Copyright Law
US Copyright Law: Key Differences
Collection Societies
Music Piracy
Music Industry Responses to Piracy
Artist Responses to Piracy
Conclusion
Further Reading
10. Contractual Agreements and Relationships
Key Findings
Artist Management Agreements
Music Publishing Agreements
Recording Agreements
Conclusion
Further Reading
Conclusion
Complexity and Symbiosis
Be Wary of Metanarratives
Diversity and Reorganization
Where Next?
Glossary
Details
Erscheinungsjahr: 2012
Genre: Importe, Musik
Rubrik: Kunst & Musik
Thema: Allg. Handbücher & Lexika
Medium: Taschenbuch
ISBN-13: 9781446207956
ISBN-10: 1446207951
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Anderton, Chris
Dubber, Andrew
James, Martin
Hersteller: SAGE Publications Ltd
Verantwortliche Person für die EU: Books on Demand GmbH, In de Tarpen 42, D-22848 Norderstedt, info@bod.de
Maße: 244 x 170 x 14 mm
Von/Mit: Chris Anderton (u. a.)
Erscheinungsdatum: 14.12.2012
Gewicht: 0,438 kg
Artikel-ID: 106307106
Über den Autor

Dr Chris Anderton is Associate Professor in Cultural Economy at Solent University, Southampton, UK. His research interests focus on the music industries, music culture and music history. He is author or co-editor of several books including Understanding the Music Industries (2013), Music Festivals in the UK. Beyond the Carnivalesque (2019), and the forthcoming books Media Narratives in Popular Music and Researching Live Music: Gigs, Tours, Concerts and Festivals. He has also guest edited issues of the academic journals Rock Music Studies and Arts & the Market, and published in numerous other edited collections and journals.

Inhaltsverzeichnis
Introduction
Questioning ¿Traditional¿ Models of the Music Industry
Structure of the Book
1. Studying the Music Industries
Key Findings
Getting Started
Organizational Structure
Political Economy
Culture Industry
Sociology
Musicology
Metanarrative
Historical Analysis
Technological Development
Media Ecology
Digital Technologies
Issues
Conclusion
Further Reading
2. The Recorded Music Industry
Key Findings
The Structure and Size of the Recording Industry
A Brief History of the Recorded Music Industry
The Majors: Business Structures and Characteristics
The Independent Sector: Definitions and Types
The Ideology of Independence
Strategies for Dealing with Uncertainty and Risk
Conclusion
Further Reading
3. Songwriting and Publishing
Key Findings
Songwriters, Performers and Publishers
Motivations
Songwriting as Commercial Practice
Songwriting Methods and Tools
Music Publishing
Traditional Income Streams
¿New¿ Income Streams
Sampling
Conclusion
Further Reading
4. Music Production
Key Findings
Changing Models and the Mythology of the Recording Studio
The Production Process
Tracking
Mixing
Mastering
Manufacturing
Production Careers and Roles
Project Studios, MIDI, and Other Developments
Conclusion
Further Reading
5. Music Distribution
Key Findings
Introducing Music Distribution
Physical Distribution
Mass-Market Retailers
Independent Retailers
Second-Hand Retailers
Online Music Distribution
Streaming Services
Music Media Distribution
Unauthorized Distribution
Conclusion
Further Reading
6. Music Promotion
Key Findings
Marketing, Branding and Gatekeeping
The Promotional Campaign
Music Journalism
Radio
Television
Point of Sale Marketing (POS) and In-Store Music
Sponsorships and Endorsements
Grassroots Marketing
Social Media/Mobile Media
Conclusion
Further Reading
7. The Live Music Industries
Key Findings
The Resurgence of Live Music
A Brief History of the Live Music Industry
Motivations for Live Concert Touring
Authenticity and Live Performance
Live Music Sponsorship
Roles and Responsibilities
Live Performance Contracts
Concert and Festival Ticketing
The Relationship between the Recorded and the Live Music Industries
Conclusion
Further Reading
8. Music Audiences
Key Findings
Understanding Music Audiences
Music on the Move: From the Walkman to the iPhone
Music and Social Media Consumption
Heritage and Nostalgia
Record Collecting
Conclusion
Further Reading
9. Copyright and Music Piracy
Key Findings
Introducing Copyright
Copyright Basics
Key Terms in UK Copyright Law
US Copyright Law: Key Differences
Collection Societies
Music Piracy
Music Industry Responses to Piracy
Artist Responses to Piracy
Conclusion
Further Reading
10. Contractual Agreements and Relationships
Key Findings
Artist Management Agreements
Music Publishing Agreements
Recording Agreements
Conclusion
Further Reading
Conclusion
Complexity and Symbiosis
Be Wary of Metanarratives
Diversity and Reorganization
Where Next?
Glossary
Details
Erscheinungsjahr: 2012
Genre: Importe, Musik
Rubrik: Kunst & Musik
Thema: Allg. Handbücher & Lexika
Medium: Taschenbuch
ISBN-13: 9781446207956
ISBN-10: 1446207951
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Anderton, Chris
Dubber, Andrew
James, Martin
Hersteller: SAGE Publications Ltd
Verantwortliche Person für die EU: Books on Demand GmbH, In de Tarpen 42, D-22848 Norderstedt, info@bod.de
Maße: 244 x 170 x 14 mm
Von/Mit: Chris Anderton (u. a.)
Erscheinungsdatum: 14.12.2012
Gewicht: 0,438 kg
Artikel-ID: 106307106
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