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The Storyteller's Secret
How TED Speakers and Inspirational Leaders Turn Their Passion into Performance
Taschenbuch von Carmine Gallo
Sprache: Englisch

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Beschreibung

The bestselling author of Talk Like TED reveals the key to telling powerful stories that inspire, motivate, educate, build brands, launch movements and change lives

How did an entrepreneur who started in a garage create the most iconic product launches in business history? How did a human-rights attorney earn TED's longest-standing ovation, and how did a Facebook executive launch a movement encouraging millions of women to 'lean in'?

They told brilliant stories.

Using the success stories of fifty icons, leaders and legends from Elon Musk and Malala Yousafzai to Virgin and Pixar, The Storyteller's Secret shows how storytelling is a strategic tool with irresistible power. Whether your goal is to sell, educate, fundraise, inspire teams, build an award-winning culture or to deliver memorable presentations, a story is your most valuable asset and your competitive advantage.

Revealing how the latest science can help you craft a persuasive narrative that wins hearts and minds, The Storyteller's Secret will teach you how to radically transform your business, your life and the lives of those you touch. Ideas that catch on are wrapped in story. Your story can change the world. Isn't it time you shared yours?

The bestselling author of Talk Like TED reveals the key to telling powerful stories that inspire, motivate, educate, build brands, launch movements and change lives

How did an entrepreneur who started in a garage create the most iconic product launches in business history? How did a human-rights attorney earn TED's longest-standing ovation, and how did a Facebook executive launch a movement encouraging millions of women to 'lean in'?

They told brilliant stories.

Using the success stories of fifty icons, leaders and legends from Elon Musk and Malala Yousafzai to Virgin and Pixar, The Storyteller's Secret shows how storytelling is a strategic tool with irresistible power. Whether your goal is to sell, educate, fundraise, inspire teams, build an award-winning culture or to deliver memorable presentations, a story is your most valuable asset and your competitive advantage.

Revealing how the latest science can help you craft a persuasive narrative that wins hearts and minds, The Storyteller's Secret will teach you how to radically transform your business, your life and the lives of those you touch. Ideas that catch on are wrapped in story. Your story can change the world. Isn't it time you shared yours?

Über den Autor
Carmine Gallo is the bestselling author of Talk Like TED and The Storyteller's Secret. He is a communications coach for widely admired brands such as Pfizer, LinkedIn, Intel and Coca-Cola, and a keynote speaker known for teaching the world's most respected business leaders how to deliver dynamic presentations and share inspiring stories. He is a columnist for Forbes and Entrepreneur. He is the head of Gallo Communications in California, where he resides with his wife.
Zusammenfassung
From the international bestselling author of Talk Like TED, The Storyteller's Secret teaches you how to craft your most powerful message - through the power of storytelling.
Details
Empfohlen (bis): 99
Empfohlen (von): 18
Erscheinungsjahr: 2018
Fachbereich: Werbung & Marketing
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: 268 S.
ISBN-13: 9781509814763
ISBN-10: 1509814760
Sprache: Englisch
Herstellernummer: 71270
Ausstattung / Beilage: B-format paperback
Einband: Kartoniert / Broschiert
Autor: Gallo, Carmine
Hersteller: Pan Macmillan
Macmillan
Verantwortliche Person für die EU: Books on Demand GmbH, In de Tarpen 42, D-22848 Norderstedt, info@bod.de
Maße: 195 x 130 x 22 mm
Von/Mit: Carmine Gallo
Erscheinungsdatum: 22.02.2018
Gewicht: 0,209 kg
Artikel-ID: 111030755
Über den Autor
Carmine Gallo is the bestselling author of Talk Like TED and The Storyteller's Secret. He is a communications coach for widely admired brands such as Pfizer, LinkedIn, Intel and Coca-Cola, and a keynote speaker known for teaching the world's most respected business leaders how to deliver dynamic presentations and share inspiring stories. He is a columnist for Forbes and Entrepreneur. He is the head of Gallo Communications in California, where he resides with his wife.
Zusammenfassung
From the international bestselling author of Talk Like TED, The Storyteller's Secret teaches you how to craft your most powerful message - through the power of storytelling.
Details
Empfohlen (bis): 99
Empfohlen (von): 18
Erscheinungsjahr: 2018
Fachbereich: Werbung & Marketing
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: 268 S.
ISBN-13: 9781509814763
ISBN-10: 1509814760
Sprache: Englisch
Herstellernummer: 71270
Ausstattung / Beilage: B-format paperback
Einband: Kartoniert / Broschiert
Autor: Gallo, Carmine
Hersteller: Pan Macmillan
Macmillan
Verantwortliche Person für die EU: Books on Demand GmbH, In de Tarpen 42, D-22848 Norderstedt, info@bod.de
Maße: 195 x 130 x 22 mm
Von/Mit: Carmine Gallo
Erscheinungsdatum: 22.02.2018
Gewicht: 0,209 kg
Artikel-ID: 111030755
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