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The Professional Product Owner
Leveraging Scrum as a Competitive Advantage
Taschenbuch von Don McGreal (u. a.)
Sprache: Englisch

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Beschreibung

The Professional Product Owner will help product owners and their organizations refocus on value as the primary objective. The authors offer detailed practices for identifying where value can be found, measuring it, and maximizing it throughout the entire product lifecycle. Drawing on their combined 40+ years of experience in using agile and Scrum in product delivery, the authors show how to go beyond merely writing requirements and managing product backlogs, to take accountability and drive the process from vision to value.

The Professional Product Owner will help product owners and their organizations refocus on value as the primary objective. The authors offer detailed practices for identifying where value can be found, measuring it, and maximizing it throughout the entire product lifecycle. Drawing on their combined 40+ years of experience in using agile and Scrum in product delivery, the authors show how to go beyond merely writing requirements and managing product backlogs, to take accountability and drive the process from vision to value.

Über den Autor

Don McGreal, in his role as VP of Learning Solutions at Improving ([...]), is a hands-on agile consultant and instructor. He specializes in agile coaching at the enterprise and product management levels within larger organizations. Don is a [...] Professional Scrum Trainer who has authored and taught classes for thousands of software professionals around the globe. He is also co-founder of [...], a comprehensive collection of games and exercises for accelerating the adoption of agile principles. Don is a course steward for the [...] Professional Scrum Product Owner course taught around the world.

Ralph Jocham is a German citizen who spent the last 20 years collecting professional software and product development experience in France, the UK, the USA, and now Switzerland. He became an Agile evangelist in 2000 and perfected his approach at ThoughtWorks. Ralph also is Europe’s first trainer with [...] and has taught thousands of professionals around the globe. When not busy running his company, Effective Agile ([...]), or helping all kinds of enterprises in Europe, he enjoys teaching at universities. Ralph nevertheless finds time to spend quality time with his family on a regular basis, treating them to home-cooked international fine cuisine and going on long walks with the family dog. Ralph is a course steward for the [...] Professional Scrum Product Owner course taught around the world.

Inhaltsverzeichnis
  • About the Author
  • Part I: Strategy
  • Chapter 1: Agile Product Management
  • Chapter 2: Vision
  • Chapter 3: Value
  • Chapter 4: Validation
  • Part II: Scrum
  • Chapter 5: Empiricism
  • Chapter 6: Scrum
  • Part III: Tactics
  • Chapter 7: Product Backlog Management
  • Chapter 8: Release Management
  • Chapter 9: The Successful Product Owner
  • Index
Details
Erscheinungsjahr: 2018
Genre: Importe, Informatik
Rubrik: Naturwissenschaften & Technik
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9780134686479
ISBN-10: 0134686470
Sprache: Englisch
Ausstattung / Beilage: durchscheinende Seiten sind Standardqualität - kein Herstellfehler !
Einband: Kartoniert / Broschiert
Autor: McGreal, Don
Jocham, Ralph
Hersteller: Addison Wesley
Pearson Education Limited
Pearson Professional
Verantwortliche Person für die EU: Addison Wesley, St.-Martin-Straße 82, D-81541 München, salesde@pearson.com
Maße: 178 x 230 x 26 mm
Von/Mit: Don McGreal (u. a.)
Erscheinungsdatum: 28.06.2018
Gewicht: 0,82 kg
Artikel-ID: 109086615
Über den Autor

Don McGreal, in his role as VP of Learning Solutions at Improving ([...]), is a hands-on agile consultant and instructor. He specializes in agile coaching at the enterprise and product management levels within larger organizations. Don is a [...] Professional Scrum Trainer who has authored and taught classes for thousands of software professionals around the globe. He is also co-founder of [...], a comprehensive collection of games and exercises for accelerating the adoption of agile principles. Don is a course steward for the [...] Professional Scrum Product Owner course taught around the world.

Ralph Jocham is a German citizen who spent the last 20 years collecting professional software and product development experience in France, the UK, the USA, and now Switzerland. He became an Agile evangelist in 2000 and perfected his approach at ThoughtWorks. Ralph also is Europe’s first trainer with [...] and has taught thousands of professionals around the globe. When not busy running his company, Effective Agile ([...]), or helping all kinds of enterprises in Europe, he enjoys teaching at universities. Ralph nevertheless finds time to spend quality time with his family on a regular basis, treating them to home-cooked international fine cuisine and going on long walks with the family dog. Ralph is a course steward for the [...] Professional Scrum Product Owner course taught around the world.

Inhaltsverzeichnis
  • About the Author
  • Part I: Strategy
  • Chapter 1: Agile Product Management
  • Chapter 2: Vision
  • Chapter 3: Value
  • Chapter 4: Validation
  • Part II: Scrum
  • Chapter 5: Empiricism
  • Chapter 6: Scrum
  • Part III: Tactics
  • Chapter 7: Product Backlog Management
  • Chapter 8: Release Management
  • Chapter 9: The Successful Product Owner
  • Index
Details
Erscheinungsjahr: 2018
Genre: Importe, Informatik
Rubrik: Naturwissenschaften & Technik
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9780134686479
ISBN-10: 0134686470
Sprache: Englisch
Ausstattung / Beilage: durchscheinende Seiten sind Standardqualität - kein Herstellfehler !
Einband: Kartoniert / Broschiert
Autor: McGreal, Don
Jocham, Ralph
Hersteller: Addison Wesley
Pearson Education Limited
Pearson Professional
Verantwortliche Person für die EU: Addison Wesley, St.-Martin-Straße 82, D-81541 München, salesde@pearson.com
Maße: 178 x 230 x 26 mm
Von/Mit: Don McGreal (u. a.)
Erscheinungsdatum: 28.06.2018
Gewicht: 0,82 kg
Artikel-ID: 109086615
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