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Cover: 9780375707254 | The People's Tycoon | Henry Ford and the American Century | Watts
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The People's Tycoon
Henry Ford and the American Century
Taschenbuch von Steven Watts
Sprache: Englisch

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How a Michigan farm boy became the richest man in America is a classic, almost mythic tale, but never before has Henry Ford's outsized genius been brought to life so vividly as it is in this engaging and superbly researched biography. The real Henry Ford was a tangle of contradictions. He set off the consumer revolution by producing a car affordable to the masses, all the while lamenting the moral toll exacted by consumerism. He believed in giving his workers a living wage, though he was entirely opposed to union labor. He had a warm and loving relationship with his wife, but sired a son with another woman. A rabid anti-Semite, he nonetheless embraced African American workers in the era of Jim Crow. Uncovering the man behind the myth, situating his achievements and their attendant controversies firmly within the context of early twentieth-century America, Watts has given us a comprehensive, illuminating, and fascinating biography of one of America's first mass-culture celebrities.
How a Michigan farm boy became the richest man in America is a classic, almost mythic tale, but never before has Henry Ford's outsized genius been brought to life so vividly as it is in this engaging and superbly researched biography. The real Henry Ford was a tangle of contradictions. He set off the consumer revolution by producing a car affordable to the masses, all the while lamenting the moral toll exacted by consumerism. He believed in giving his workers a living wage, though he was entirely opposed to union labor. He had a warm and loving relationship with his wife, but sired a son with another woman. A rabid anti-Semite, he nonetheless embraced African American workers in the era of Jim Crow. Uncovering the man behind the myth, situating his achievements and their attendant controversies firmly within the context of early twentieth-century America, Watts has given us a comprehensive, illuminating, and fascinating biography of one of America's first mass-culture celebrities.
Über den Autor

Steven Watts is a historian and writer who has charted the sweeping evolution of American culture in a number of highly-praised books. His series of biographies of major figures—Henry Ford, Dale Carnegie, Walt Disney, Hugh Hefner—has explored the shaping of a modern value-system devoted to consumerism, self-fulfillment, leisure, and personality. Two earlier books on the Early Republic era examined the shift from an older society of republican virtue to a 19th-century Victorian era devoted to self-control, individual character, and the self-made man.

Watts’ books have led to involvement in a number of media projects, including several films for PBS, the History Channel, and documentary venues in Germany and Brazil. He also has appeared in a variety of programs on CBS, NBC, CNBC, NPR, Fox, Fox News, C-Span, Bloomberg News, MSNBC, BBC, and Irish National Radio. He is currently a professor of history at the University of Missouri.

Inhaltsverzeichnis
PROLOGUE: The Legend of Henry Ford

PART ONE: The Road to Fame

One—Farm Boy
Two—Machinist
Three—Inventor
Four—Businessman
Five—Celebrity
Six—Entrepreneur

PART TWO: The Miracle Maker

Seven—Consumer
Eight—Producer
Nine—Folk Hero
Ten—Reformer
Eleven—Victorian
Twelve—Politician

PART THREE: The Flivver King

Thirteen—Legend
Fourteen—Visionary
Fifteen—Moralist
Sixteen—Positive Thinker
Seventeen—Emperor
Eighteen—Father
Nineteen—Bigot

PART FOUR: The Long Twilight

Twenty—Antiquarian
Twenty-one—Individualist
Twenty-two—Despot
Twenty-three—Dabbler
Twenty-four—Educator
Twenty-five—Figurehead

EPILOGUE: The Sage of Dearborn

Acknowledgments
Notes
Index
Details
Erscheinungsjahr: 2006
Genre: Biographien, Importe
Rubrik: Belletristik
Medium: Taschenbuch
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9780375707254
ISBN-10: 0375707255
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Watts, Steven
Hersteller: Random House UK
Verantwortliche Person für die EU: Produktsicherheitsverantwortliche/r, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 203 x 135 x 33 mm
Von/Mit: Steven Watts
Erscheinungsdatum: 10.10.2006
Gewicht: 0,599 kg
Artikel-ID: 102205382
Über den Autor

Steven Watts is a historian and writer who has charted the sweeping evolution of American culture in a number of highly-praised books. His series of biographies of major figures—Henry Ford, Dale Carnegie, Walt Disney, Hugh Hefner—has explored the shaping of a modern value-system devoted to consumerism, self-fulfillment, leisure, and personality. Two earlier books on the Early Republic era examined the shift from an older society of republican virtue to a 19th-century Victorian era devoted to self-control, individual character, and the self-made man.

Watts’ books have led to involvement in a number of media projects, including several films for PBS, the History Channel, and documentary venues in Germany and Brazil. He also has appeared in a variety of programs on CBS, NBC, CNBC, NPR, Fox, Fox News, C-Span, Bloomberg News, MSNBC, BBC, and Irish National Radio. He is currently a professor of history at the University of Missouri.

Inhaltsverzeichnis
PROLOGUE: The Legend of Henry Ford

PART ONE: The Road to Fame

One—Farm Boy
Two—Machinist
Three—Inventor
Four—Businessman
Five—Celebrity
Six—Entrepreneur

PART TWO: The Miracle Maker

Seven—Consumer
Eight—Producer
Nine—Folk Hero
Ten—Reformer
Eleven—Victorian
Twelve—Politician

PART THREE: The Flivver King

Thirteen—Legend
Fourteen—Visionary
Fifteen—Moralist
Sixteen—Positive Thinker
Seventeen—Emperor
Eighteen—Father
Nineteen—Bigot

PART FOUR: The Long Twilight

Twenty—Antiquarian
Twenty-one—Individualist
Twenty-two—Despot
Twenty-three—Dabbler
Twenty-four—Educator
Twenty-five—Figurehead

EPILOGUE: The Sage of Dearborn

Acknowledgments
Notes
Index
Details
Erscheinungsjahr: 2006
Genre: Biographien, Importe
Rubrik: Belletristik
Medium: Taschenbuch
Inhalt: Einband - flex.(Paperback)
ISBN-13: 9780375707254
ISBN-10: 0375707255
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Watts, Steven
Hersteller: Random House UK
Verantwortliche Person für die EU: Produktsicherheitsverantwortliche/r, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 203 x 135 x 33 mm
Von/Mit: Steven Watts
Erscheinungsdatum: 10.10.2006
Gewicht: 0,599 kg
Artikel-ID: 102205382
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