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The Nikon Camera in America, 1946-1953
Taschenbuch von Michael Wescott Loder
Sprache: Englisch

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Beschreibung
This work examines the roles that American businesses and photojournalists played in the early overseas marketing of the Japanese-built Nikon camera and its Nikkor optics between 1946 and 1951. Particular attention is paid to the San Francisco-based Overseas Finance and Trading Company, which was the major U.S. importer of Nikon products between 1949 and 1953. The work also details the roles of Overseas Finance leaders Hans Liholm and Adolph Gasser in providing marketing and technical guidance to Nikon in the company's formative years.
This work examines the roles that American businesses and photojournalists played in the early overseas marketing of the Japanese-built Nikon camera and its Nikkor optics between 1946 and 1951. Particular attention is paid to the San Francisco-based Overseas Finance and Trading Company, which was the major U.S. importer of Nikon products between 1949 and 1953. The work also details the roles of Overseas Finance leaders Hans Liholm and Adolph Gasser in providing marketing and technical guidance to Nikon in the company's formative years.
Über den Autor
Michael Wescott Loder was the campus librarian at Ciletti Memorial Library, Schuylkill Campus, Pennsylvania State University for twenty-five years. He is retired and lives in Kutztown, Pennsylvania.
Inhaltsverzeichnis
Table of Contents

Acknowledgments
Foreword by Robert J. Rotoloni
Preface
Introduction: A Meeting in San Francisco

1. Background: Nippon Kogaku's History to September 1945

2. The Genesis of the Nikon: A Company in Search of a Product

3. Creating an Overseas Market

4. The "Discovery" of the Nikkor (and What Immediately Followed)

5. 1951 to 1953: OFITRA's Success and Ultimate Failure

Epilogue-From the Nikon S to the Nikon F and Beyond
Appendix I. Transcription and Analysis of Nikon and Nikkor Production, August 1948-April 1951
Appendix II. The Fate of Nippon Kogaku's Factories
Appendix III. The Contractual Agreement Between Nippon Kogaku and the Overseas Finance and Trading Company, April 26, 1950
Appendix IV. Changes to the First Model Nikons, 1947-1954
Chapter Notes
Bibliography
Index
Details
Erscheinungsjahr: 2008
Fachbereich: Allgemeines
Genre: Importe
Rubrik: Sozialwissenschaften
Medium: Taschenbuch
ISBN-13: 9780786432219
ISBN-10: 0786432217
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Loder, Michael Wescott
Hersteller: McFarland
Verantwortliche Person für die EU: Books on Demand GmbH, In de Tarpen 42, D-22848 Norderstedt, info@bod.de
Maße: 254 x 178 x 13 mm
Von/Mit: Michael Wescott Loder
Erscheinungsdatum: 01.02.2008
Gewicht: 0,438 kg
Artikel-ID: 120921839
Über den Autor
Michael Wescott Loder was the campus librarian at Ciletti Memorial Library, Schuylkill Campus, Pennsylvania State University for twenty-five years. He is retired and lives in Kutztown, Pennsylvania.
Inhaltsverzeichnis
Table of Contents

Acknowledgments
Foreword by Robert J. Rotoloni
Preface
Introduction: A Meeting in San Francisco

1. Background: Nippon Kogaku's History to September 1945

2. The Genesis of the Nikon: A Company in Search of a Product

3. Creating an Overseas Market

4. The "Discovery" of the Nikkor (and What Immediately Followed)

5. 1951 to 1953: OFITRA's Success and Ultimate Failure

Epilogue-From the Nikon S to the Nikon F and Beyond
Appendix I. Transcription and Analysis of Nikon and Nikkor Production, August 1948-April 1951
Appendix II. The Fate of Nippon Kogaku's Factories
Appendix III. The Contractual Agreement Between Nippon Kogaku and the Overseas Finance and Trading Company, April 26, 1950
Appendix IV. Changes to the First Model Nikons, 1947-1954
Chapter Notes
Bibliography
Index
Details
Erscheinungsjahr: 2008
Fachbereich: Allgemeines
Genre: Importe
Rubrik: Sozialwissenschaften
Medium: Taschenbuch
ISBN-13: 9780786432219
ISBN-10: 0786432217
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Loder, Michael Wescott
Hersteller: McFarland
Verantwortliche Person für die EU: Books on Demand GmbH, In de Tarpen 42, D-22848 Norderstedt, info@bod.de
Maße: 254 x 178 x 13 mm
Von/Mit: Michael Wescott Loder
Erscheinungsdatum: 01.02.2008
Gewicht: 0,438 kg
Artikel-ID: 120921839
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