Global strategy expert Pankaj Ghemawat helps business executives around the world make sense of the changing views on globalization and provides frameworks, tools, and advice for realigning their strategies and organizations around the new realities.

• • Corrects misperceptions about globalization drawing upon the most up-to-date data available• Explains how levels of globalization are changing• Focuses on the implications for strategy and gives leaders new ways to think about where to compete, how to compete, and how to organize on a global stage• Provides clear and actionable tools and frameworks, including how to apply time-tested frameworks in the new global environment• Spells out the distinct implications of the changing environment for firms in advanced versus emerging economies• Makes ideas concrete via fresh company examples selected for diversity across countries/regions and industries• >20,000 maps, custom visualization platform, new version of CAGE Comparator analysis tool, etc.)

Audience:

• • Senior executives who formulate global strategy• Leaders, managers, and employees in MNCs• Consultants in related fields around the world• Ghemawat followers

Announced first printing: 20,000
Laydown goal: 4,000