Jason E. Squire is Professor of Practice at the USC School of Cinematic Arts. His longstanding research helped establish "movie business" as a distinct area of academic study. Global honors include Visiting Professor, Beijing Film Academy and Master of Entertainment Studies, DeTao Masters Academy, Shanghai. After an executive career of work with United Artists, 20th Century-Fox, and with producer Alberto Grimaldi (Gangs of New York; Fellini Satyricon; The Good, The Bad and The Ugly), Squire joined the USC faculty. He has lectured in China, Japan and the United Kingdom. Media appearances include CCTV-6; China Daily; CNN Money; La Opinion; Le Monde; Los Angeles Times; Marketplace; NHK Japan; Reuters; The New York Times; Variety; Wall Street Journal.

Introduction - By Jason E. Squire

I. THE CREATORS

The Entrepreneurial Producer - By Michael London (Producer, West Los Angeles, CA)

The Director - By Doug Liman (Director, Producer, New York, NY)

A Filmmaker's Journey - By Jay Duplass (Co-Writer, Co-Director, Actor, Los Angeles, CA)

II. THE PROPERTY

The Screenwriter - By David S. Goyer (Screenwriter, Director, Producer, Los Angeles, CA)

Representing the Screenwriter - By Jewerl Ross (Owner, Silent R Mangement, Los Angeles, CA)

The Story Editor - By Romy Dworman (Senior Vice President, Story Department, Universal Pictures, Universal City, CA)

Exploiting Intellectual Property Rights - By Joel Gotler (CEO, Intellectual Property Group, Los Angeles, CA)

III. THE MONEY

Movies, Money and Madness - By Peter J. Dekom (Entertainment Lawyer, Los Angeles, CA)

Getting Paid! - By Rob Aft (President, Compliance Consulting, Los Angeles, CA)

Analyzing Movie Companies - By Harold L. Vogel (Financial Analyst, Vogel Capital Management, New York, NY)

IV. THE MANAGEMENT

A Chairman's Perspective - By Alan Horn (Chairman, The Walt Disney Studios, Burbank, CA)

Marvel Studios - By Kevin Feige (President, Marvel Studios, Burbank, CA)

The Movie Company as Financier-Distributor - By David V. Picker (Former President, Columbia Pictures, Paramount Pictures, United Artists, New York, NY)

The Independent Spirit - By Barbara Boyle (Professor and Associate Dean, Entrepreneurship, UCLA School of Theater, Film and Television, West Los Angeles, CA)

V. THE DEAL

The Entertainment Lawyer - By Linda Lichter (Partner, Lichter, Grossman, Nichols, Adler & Feldman, Inc., West Hollywood, CA)

Business Affairs - By Stephen M. Kravit (Executive Vice President, Business Affairs, The Gersh Agency, Beverly Hills, CA)

The Completion Guarantee - By Steve Mangel (President, UniFi Completion Guarantors, Los Angeles, CA)

The Talent Agent - By Jessica Tuchinsky (Producer, Former Talent Agent, Creative Artists Agency, Beverly Hills CA)

VI. PRODUCTION

Production Management - By Micahel Grillo (Executive Producer, Los Angeles, CA)

The Social Network: Production Workflow - By Allen Kupetsky (Second Assistant Director, Los Angeles, CA)

VII. MARKETING

Motion Picture Marketing - By Blair Rich (Executive Vice President, Warner Bros. Pictures Worldwide Marketing, Burbank, CA)

Market Research - By Kevin Goetz (Founder and CEO, Screen Engine/ASI, Los Angeles, CA)

Film Festivals and Markets - By Steve Montal (Film Festival Consultant, Los Angeles, CA)

VIII. REVENUE STREAMS

Release Windows and Revenue Streams - By Linda Benjamin (Former Executive Vice President, Business and Legal Affairs, Relativity Media, Beverly Hills, CA)

Studio Accounting - By Ilan Haimoff (Partner, Green Hasson Janks Accountants, Leader, Contract Compliance and Forensics Department, Los Angeles CA)

IX. THEATRICAL DISTRIBUTION

Studio Distribution - By Daniel R. Fellman (President, Warner Bros. Pictures Domestic Distribution, Burbank, CA)

Independent Distribution - By Tom Quinn (Former Co-President, RADiUS, The Weinstein Company, New York, NY)

X. THEATRICAL EXHIBITION

The Exhibition Business - By Shari E. Redstone (President, National Amusements, Norwood, MA)

The Independent Exhibitor - By Robert Laemmle and Greg Laemmle (Laemmle Fine Arts Theatres, Los Angeles, CA)

XI. HOME ENTERTAINMENT AND SELF-DISTRIBUTION

Home Entertainment - By Ronald J. Sanders (President, Warner Bros. Worldwide Home Entertainment Distribution, Burbank, CA)

Online Self-Distribution - By Jamie Wilkinson (Co-Founder and CEO, VHX Corporation, Brooklyn, NY)

XII. THE DIY MODEL

DIY: An Introduction - By Jason E. Squire (USC School of Cinematic Arts, Los Angeles, CA)

Producing in the DIY Model - By Eric B. Fleischman (Producer, Los Angeles, CA)

XIII. CONSUMER PRODUCTS

Consumer Products - By Al Ovadia (President, Al Ovadia & Associates; Former Executive Vice President, Sony Pictures Consumer Products, Los Angeles, CA)

XIV. INTERNATIONAL

Global Markets - By Rob Aft (President, Compliance Consulting, Los Angeles, CA)

An Overview of the Chinese Film Industry - By Shaoyi Sun (Professor of Film and Media Studies, Shanghai Theatre Academy, Shanghai, China)

XV. THE FUTURE

Entertainment Technologies: Past, Present and Future - By Dan Ochiva (Founder and President, NYC Production and Post News, New York, NY)