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The Birth of Korean Cool
How One Nation Is Conquering the World Through Pop Culture
Taschenbuch von Euny Hong
Sprache: Englisch

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Beschreibung

A FRESH, FUNNY, UP-CLOSE LOOK AT HOW SOUTH KOREA REMADE ITSELF AS THE WORLD'S POP CULTURE POWERHOUSE OF THE TWENTY-FIRST CENTURY

By now, everyone in the world knows the song "Gangnam Style" and Psy, an instantly recognizable star. But the song's international popularity is no passing fad. "Gangnam Style" is only one tool in South Korea's extraordinarily elaborate and effective strategy to become a major world superpower by first becoming the world's number one pop culture exporter.

As a child, Euny Hong moved from America to the Gangnam neighbourhood in Seoul. She was a witness to the most accelerated part of South Korea's economic development, during which time it leapfrogged from third-world military dictatorship to first-world liberal democracy on the cutting edge of global technology.

Euny Hong recounts how South Korea vaulted itself into the twenty-first century, becoming a global leader in business, technology, education, and pop culture. Featuring lively, in-depth reporting and numerous interviews with Koreans working in all areas of government and society, The Birth of Korean Cool reveals how a really uncool country became cool, and how a nation that once banned miniskirts, long hair on men, and rock 'n' roll could come to mass produce boy bands, soap operas, and the world's most important smart phone.

A FRESH, FUNNY, UP-CLOSE LOOK AT HOW SOUTH KOREA REMADE ITSELF AS THE WORLD'S POP CULTURE POWERHOUSE OF THE TWENTY-FIRST CENTURY

By now, everyone in the world knows the song "Gangnam Style" and Psy, an instantly recognizable star. But the song's international popularity is no passing fad. "Gangnam Style" is only one tool in South Korea's extraordinarily elaborate and effective strategy to become a major world superpower by first becoming the world's number one pop culture exporter.

As a child, Euny Hong moved from America to the Gangnam neighbourhood in Seoul. She was a witness to the most accelerated part of South Korea's economic development, during which time it leapfrogged from third-world military dictatorship to first-world liberal democracy on the cutting edge of global technology.

Euny Hong recounts how South Korea vaulted itself into the twenty-first century, becoming a global leader in business, technology, education, and pop culture. Featuring lively, in-depth reporting and numerous interviews with Koreans working in all areas of government and society, The Birth of Korean Cool reveals how a really uncool country became cool, and how a nation that once banned miniskirts, long hair on men, and rock 'n' roll could come to mass produce boy bands, soap operas, and the world's most important smart phone.

Über den Autor
Euny Hong is a Paris-based journalist and author whose books have been translated into over 20 languages. Her work has appeared in The New York Times, Vogue, The Washington Post, The Times of London, The Wall Street Journal, The New Republic, and many others. She was previously a columnist at the Financial Times and an editor at France 24 in Paris. She is the author of the novel Kept: A Comedy of Sex and Manners and the book The Power of Nunchi: The Korean Secret to Happiness and Success. She is fluent in English, French, German, and Korean. She holds a BA in philosophy from Yale University and is a former Fulbright Scholar.
Details
Erscheinungsjahr: 2014
Genre: Geschichte, Importe
Rubrik: Geisteswissenschaften
Medium: Taschenbuch
ISBN-13: 9781250045119
ISBN-10: 1250045118
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Hong, Euny
Hersteller: Macmillan USA
Picador
Verantwortliche Person für die EU: Books on Demand GmbH, In de Tarpen 42, D-22848 Norderstedt, info@bod.de
Maße: 136 x 206 x 25 mm
Von/Mit: Euny Hong
Erscheinungsdatum: 05.08.2014
Gewicht: 0,266 kg
Artikel-ID: 105452470
Über den Autor
Euny Hong is a Paris-based journalist and author whose books have been translated into over 20 languages. Her work has appeared in The New York Times, Vogue, The Washington Post, The Times of London, The Wall Street Journal, The New Republic, and many others. She was previously a columnist at the Financial Times and an editor at France 24 in Paris. She is the author of the novel Kept: A Comedy of Sex and Manners and the book The Power of Nunchi: The Korean Secret to Happiness and Success. She is fluent in English, French, German, and Korean. She holds a BA in philosophy from Yale University and is a former Fulbright Scholar.
Details
Erscheinungsjahr: 2014
Genre: Geschichte, Importe
Rubrik: Geisteswissenschaften
Medium: Taschenbuch
ISBN-13: 9781250045119
ISBN-10: 1250045118
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Hong, Euny
Hersteller: Macmillan USA
Picador
Verantwortliche Person für die EU: Books on Demand GmbH, In de Tarpen 42, D-22848 Norderstedt, info@bod.de
Maße: 136 x 206 x 25 mm
Von/Mit: Euny Hong
Erscheinungsdatum: 05.08.2014
Gewicht: 0,266 kg
Artikel-ID: 105452470
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