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Strategy in the Digital Age
Mastering Digital Transformation
Buch von Michael Lenox
Sprache: Englisch

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Beschreibung
"Digital transformation is an ongoing process of the marketplace and one that requires continual strategic planning, reflection, and action. Organizations must constantly reconsider their digital transformation strategies in order to leverage new technologies and access to new data sets, as new competitors continue to emerge. In this environment, successful managers will constantly ask: how are you going to competitively position your organization in a digitally transforming marketplace? How will you create value for your business in new ways, including changing your value proposition by leveraging data and adopting new business models available in a digital world? How will you capture value in a world where the basis for competitive advantage is shifting, especially when marked by platforms and network externalities? And what capabilities do you need to secure this, and how will you develop them? Timely in its analysis, the book covers major topics such as big tech, data analytics, artificial intelligence, blockchain, cryptocurrency, autonomy, cybersecurity, data privacy, and antitrust. Michael Lenox delivers an insightful volume that offers a foundational understanding of this dynamic environment, and an action plan for those seeking a path to digital strategy implementation for their organization"--
"Digital transformation is an ongoing process of the marketplace and one that requires continual strategic planning, reflection, and action. Organizations must constantly reconsider their digital transformation strategies in order to leverage new technologies and access to new data sets, as new competitors continue to emerge. In this environment, successful managers will constantly ask: how are you going to competitively position your organization in a digitally transforming marketplace? How will you create value for your business in new ways, including changing your value proposition by leveraging data and adopting new business models available in a digital world? How will you capture value in a world where the basis for competitive advantage is shifting, especially when marked by platforms and network externalities? And what capabilities do you need to secure this, and how will you develop them? Timely in its analysis, the book covers major topics such as big tech, data analytics, artificial intelligence, blockchain, cryptocurrency, autonomy, cybersecurity, data privacy, and antitrust. Michael Lenox delivers an insightful volume that offers a foundational understanding of this dynamic environment, and an action plan for those seeking a path to digital strategy implementation for their organization"--
Über den Autor
Michael Lenox is the Tayloe Murphy Professor of Business Administration at the University of Virginia's Darden School of Business. He is the coauthor of The Decarbonization Imperative: Transforming the Global Economy by 2050 (Stanford, 2021) and Can Business Save the Earth: Innovating Our Way to Sustainability (Stanford, 2018).
Inhaltsverzeichnis
1. Rise of the Digital Age

2. Platforms in the Digital Age

3. Competing in the Digital Age

4. Appropriating in the Digital Age

5. Leading in the Digital Age

6. Policy in the Digital Age

7. Transforming in the Digital Age
Details
Erscheinungsjahr: 2023
Fachbereich: Management
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Inhalt: Gebunden
ISBN-13: 9781503635197
ISBN-10: 1503635198
Sprache: Englisch
Einband: Gebunden
Autor: Lenox, Michael
Hersteller: Stanford University Press
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 234 x 155 x 19 mm
Von/Mit: Michael Lenox
Erscheinungsdatum: 27.06.2023
Gewicht: 0,462 kg
Artikel-ID: 122448749
Über den Autor
Michael Lenox is the Tayloe Murphy Professor of Business Administration at the University of Virginia's Darden School of Business. He is the coauthor of The Decarbonization Imperative: Transforming the Global Economy by 2050 (Stanford, 2021) and Can Business Save the Earth: Innovating Our Way to Sustainability (Stanford, 2018).
Inhaltsverzeichnis
1. Rise of the Digital Age

2. Platforms in the Digital Age

3. Competing in the Digital Age

4. Appropriating in the Digital Age

5. Leading in the Digital Age

6. Policy in the Digital Age

7. Transforming in the Digital Age
Details
Erscheinungsjahr: 2023
Fachbereich: Management
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Inhalt: Gebunden
ISBN-13: 9781503635197
ISBN-10: 1503635198
Sprache: Englisch
Einband: Gebunden
Autor: Lenox, Michael
Hersteller: Stanford University Press
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 234 x 155 x 19 mm
Von/Mit: Michael Lenox
Erscheinungsdatum: 27.06.2023
Gewicht: 0,462 kg
Artikel-ID: 122448749
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