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Cover: 9781910174500 | Storytelling for Sustainability | Deepening the Case for Change | Buch
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Storytelling for Sustainability
Deepening the Case for Change
Taschenbuch von Jeff Leinaweaver
Sprache: Englisch

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Beschreibung
Storytelling is an ancient practice and a priceless skill. For sustainability practitioners who want to be more strategic and have more influence in shaping a better world, it is a crucial skill to [...] this short guide, veteran sustainability strategist and storyteller Jeff Leinaweaver shows you which ways of storytelling "transmit resonance" and lead to success and which lead to [...] will learn techniques for using storytelling to attract attention and get better results, whether you are communicating statistics and priorities, advocating for change, organizing stakeholders, or building an authentic brand and community.Storytelling for Sustainability offers a comprehensive primer on storytelling and a range of insights and practical exercises, including: the failure of the sustainability story, discovering your passionate fact, your convenience story, reverse storyboarding, and what's my storyline?
Storytelling is an ancient practice and a priceless skill. For sustainability practitioners who want to be more strategic and have more influence in shaping a better world, it is a crucial skill to [...] this short guide, veteran sustainability strategist and storyteller Jeff Leinaweaver shows you which ways of storytelling "transmit resonance" and lead to success and which lead to [...] will learn techniques for using storytelling to attract attention and get better results, whether you are communicating statistics and priorities, advocating for change, organizing stakeholders, or building an authentic brand and community.Storytelling for Sustainability offers a comprehensive primer on storytelling and a range of insights and practical exercises, including: the failure of the sustainability story, discovering your passionate fact, your convenience story, reverse storyboarding, and what's my storyline?
Über den Autor
Jeff Leinaweaver
Inhaltsverzeichnis
AbstractAbout the AuthorAcknowledgmentsIntroduction1. What Makes a Story a Story2. Story as Maps and Mystery3. The Organization as Storytelling Animal4. Breaking the Routine: Story as Habit5. Practicing Destiny: What's Your Sustainability Story?ReferencesImage Credits
Details
Erscheinungsjahr: 2015
Fachbereich: Allgemeines
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9781910174500
ISBN-10: 1910174505
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Leinaweaver, Jeff
Hersteller: Routledge
Verantwortliche Person für die EU: Books on Demand GmbH, In de Tarpen 42, D-22848 Norderstedt, info@bod.de
Maße: 210 x 148 x 6 mm
Von/Mit: Jeff Leinaweaver
Erscheinungsdatum: 07.05.2015
Gewicht: 0,144 kg
Artikel-ID: 128471165
Über den Autor
Jeff Leinaweaver
Inhaltsverzeichnis
AbstractAbout the AuthorAcknowledgmentsIntroduction1. What Makes a Story a Story2. Story as Maps and Mystery3. The Organization as Storytelling Animal4. Breaking the Routine: Story as Habit5. Practicing Destiny: What's Your Sustainability Story?ReferencesImage Credits
Details
Erscheinungsjahr: 2015
Fachbereich: Allgemeines
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9781910174500
ISBN-10: 1910174505
Sprache: Englisch
Ausstattung / Beilage: Paperback
Einband: Kartoniert / Broschiert
Autor: Leinaweaver, Jeff
Hersteller: Routledge
Verantwortliche Person für die EU: Books on Demand GmbH, In de Tarpen 42, D-22848 Norderstedt, info@bod.de
Maße: 210 x 148 x 6 mm
Von/Mit: Jeff Leinaweaver
Erscheinungsdatum: 07.05.2015
Gewicht: 0,144 kg
Artikel-ID: 128471165
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