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Silent Selling
Best Practices and Effective Strategies in Visual Merchandising - Bundle Book + Studio Access Card
Taschenbuch von Judy Bell
Sprache: Englisch

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Beschreibung
Are you looking for a visual merchandising book written by an industry expert with over 35 years of experience with top retailers such as Target?
Are you looking for a visual merchandising book written by an industry expert with over 35 years of experience with top retailers such as Target?
Über den Autor
Judy Bell
Inhaltsverzeichnis
Preface
Acknowledgments
Part One: PREPARATION FOR VISUAL CREATIVITY
1. Creative Thinking: Getting "Outside the Box"
2. What is Visual Merchandising?
3. Core Design Strategies
Part Two: PRACTICES AND STRATEGIES FOR THE SELLING FLOOR
4. Layout and Fixtures for Fashion Apparel
5. Fashion Apparel Wall Setups
6. Fashion Apparel and Accessory Coordination
7. Home Fashion Presentation
Part Three: COMMUNICATING RETAIL ATMOSPHERICS
8. Signing
9. Lighting
Part Four: VISUAL PRACTICES FOR NONTRADITIONAL VENUES
10. Grocery and Food Service Stores
11. Non traditional Retailing
Part Five: TOOLS AND TECHNIQUES FOR MERCHANDISE DISPLAY
12. The Magic of the Display Window
13. Mannequins and Mannequin Alternatives
14. Building a Visual Merchandising Department
Part Six: CAREER STRATEGIES
15. Visual Merchandising Careers
Glossary
Directory of Visual Merchandising Professionals
References and Resources
Index
Details
Erscheinungsjahr: 2022
Fachbereich: Allgemeines
Genre: Importe
Rubrik: Sozialwissenschaften
Medium: Taschenbuch
ISBN-13: 9781501368035
ISBN-10: 1501368036
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Bell, Judy
Hersteller: Bloomsbury Publishing PLC
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 279 x 215 x 24 mm
Von/Mit: Judy Bell
Erscheinungsdatum: 28.07.2022
Gewicht: 1,562 kg
Artikel-ID: 122204299
Über den Autor
Judy Bell
Inhaltsverzeichnis
Preface
Acknowledgments
Part One: PREPARATION FOR VISUAL CREATIVITY
1. Creative Thinking: Getting "Outside the Box"
2. What is Visual Merchandising?
3. Core Design Strategies
Part Two: PRACTICES AND STRATEGIES FOR THE SELLING FLOOR
4. Layout and Fixtures for Fashion Apparel
5. Fashion Apparel Wall Setups
6. Fashion Apparel and Accessory Coordination
7. Home Fashion Presentation
Part Three: COMMUNICATING RETAIL ATMOSPHERICS
8. Signing
9. Lighting
Part Four: VISUAL PRACTICES FOR NONTRADITIONAL VENUES
10. Grocery and Food Service Stores
11. Non traditional Retailing
Part Five: TOOLS AND TECHNIQUES FOR MERCHANDISE DISPLAY
12. The Magic of the Display Window
13. Mannequins and Mannequin Alternatives
14. Building a Visual Merchandising Department
Part Six: CAREER STRATEGIES
15. Visual Merchandising Careers
Glossary
Directory of Visual Merchandising Professionals
References and Resources
Index
Details
Erscheinungsjahr: 2022
Fachbereich: Allgemeines
Genre: Importe
Rubrik: Sozialwissenschaften
Medium: Taschenbuch
ISBN-13: 9781501368035
ISBN-10: 1501368036
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Bell, Judy
Hersteller: Bloomsbury Publishing PLC
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 279 x 215 x 24 mm
Von/Mit: Judy Bell
Erscheinungsdatum: 28.07.2022
Gewicht: 1,562 kg
Artikel-ID: 122204299
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