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Cover: 9781422124819 | Seizing the White Space | Mark W. Johnson | Buch | Gebunden | Englisch
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Seizing the White Space
Business Model Innovation for Growth and Renewal
Buch von Mark W. Johnson
Sprache: Englisch

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Beschreibung
Transformational new growth remains the Holy Grail for many organizations. But a deep understanding of how great business models are made can provide the key to unlocking that growth. This landmark book describes how companies can achieve transformational growth in new markets Or, simply put, how they can seize the white space.
Transformational new growth remains the Holy Grail for many organizations. But a deep understanding of how great business models are made can provide the key to unlocking that growth. This landmark book describes how companies can achieve transformational growth in new markets Or, simply put, how they can seize the white space.
Über den Autor
Mark Johnson is cofounder and Chairman of Innosight, a strategic innovation consulting and investing company with offices in Massachusetts, Singapore, and India. He has consulted to Global 1000 and start-up companies in a wide range of industries.
Inhaltsverzeichnis
Table of Contents

Foreword
Acknowledgments
SECTION I: A NEW MODEL FOR GROWTH AND RENEWAL
1 The White Space and Business Model Innovation
2 The Four-Box Business Model Framework
SECTION II: WHEN NEW BUSINESS MODELS ARE NEEDED
3 The White Space Within: Transforming Existing Markets
4 The White Space Beyond: Creating New Markets
5 The White Space Between: Dealing with Industry
Discontinuity
SECTION III: BUSINESS MODEL INNOVATION AS A REPEATABLE PROCESS
6 Designing a New Business Model
7 Implementation
8 Overcoming Incumbent Challenges
Epilogue
Details
Erscheinungsjahr: 2010
Fachbereich: Management
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Inhalt: Gebunden
ISBN-13: 9781422124819
ISBN-10: 1422124819
Sprache: Englisch
Einband: Gebunden
Autor: Johnson, Mark W.
Hersteller: Harvard Business Review Press
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 240 x 166 x 30 mm
Von/Mit: Mark W. Johnson
Erscheinungsdatum: 22.02.2010
Gewicht: 0,493 kg
Artikel-ID: 101480818
Über den Autor
Mark Johnson is cofounder and Chairman of Innosight, a strategic innovation consulting and investing company with offices in Massachusetts, Singapore, and India. He has consulted to Global 1000 and start-up companies in a wide range of industries.
Inhaltsverzeichnis
Table of Contents

Foreword
Acknowledgments
SECTION I: A NEW MODEL FOR GROWTH AND RENEWAL
1 The White Space and Business Model Innovation
2 The Four-Box Business Model Framework
SECTION II: WHEN NEW BUSINESS MODELS ARE NEEDED
3 The White Space Within: Transforming Existing Markets
4 The White Space Beyond: Creating New Markets
5 The White Space Between: Dealing with Industry
Discontinuity
SECTION III: BUSINESS MODEL INNOVATION AS A REPEATABLE PROCESS
6 Designing a New Business Model
7 Implementation
8 Overcoming Incumbent Challenges
Epilogue
Details
Erscheinungsjahr: 2010
Fachbereich: Management
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Inhalt: Gebunden
ISBN-13: 9781422124819
ISBN-10: 1422124819
Sprache: Englisch
Einband: Gebunden
Autor: Johnson, Mark W.
Hersteller: Harvard Business Review Press
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 240 x 166 x 30 mm
Von/Mit: Mark W. Johnson
Erscheinungsdatum: 22.02.2010
Gewicht: 0,493 kg
Artikel-ID: 101480818
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