Michael Canic, PhD, is the president of Making Strategy Happen, which specializes in helping committed leaders of midsize companies turn ambition into strategy, and strategy into reality. Canic originated his strategy model while working as a corporate leader for FedEx, during which time his district became the most recognized in the Americas for service quality. A Certified Speaking Professional, he has delivered more than 600 presentations on ruthless consistency to audiences on four continents, many through Vistage Worldwide which, with over 23,000 members in 20 countries, is the world's largest organization of CEOs, business owners, and key executives.

Preface

Introduction: When All Is Said and Done,
a Lot More Gets Said Than Done

PART I
THE REALITY
1 First Principle: What Matters More Than
Anything You Do Is Everything You Do
2 Second Principle: What You Do Is Not as
Important as What Your People Experience
3 Third Principle: You're Not as Committed as
You Need to Be . . . Yet

PART II
THE RIGHT FOCUS
4 Stop Strategic Planning
5 Embrace the Joy of Pain
6 Climb the Right Mountain
7 Do Less, Use More Resources . . . No, Really
8 Put the "Exec" in Execute

PART III
THE RIGHT ENVIRONMENT
9 Everything Starts with Heads and Hearts
10 Equip Them to Succeed, Not to Fail
11 You're Not a Manager; You're a Coach
12 Heroic Processes, Positive Policies, and the Space
Between the Boxes
13 The Value of Feeling Valued

PART IV
THE RIGHT TEAM
14 Don't Just Recruit; Compete
15 Hire for What You're Likely to Overlook
16 Be Selective in How You Select

PART V
THE RIGHT COMMITMENT
17 The First Enemy You Must Defeat
18 The Enemy That Grows Stronger by the Day
19 The Enemy That Poses as a Friend
20 There's Commitment; Then There's Commitment
Reflections: In the End, It's You Versus You

Acknowledgments
Appendix
Notes
Index