John W. Mohr (1956-2019) was professor of sociology at the University of California, Santa Barbara.

Christopher A. Bail is professor of sociology, public policy, and data science at Duke University.

Margaret Frye is assistant professor of sociology at the University of Michigan.

Jennifer C. Lena is associate professor of arts administration at Teachers College, Columbia University, where she also has a courtesy appointment in the Department of Sociology.

Omar Lizardo is professor and LeRoy Neiman Term Chair of sociology at the University of California, Los Angeles.

Terence E. McDonnell is associate professor of sociology at the University of Notre Dame.

Ann Mische is associate professor of sociology and peace studies at the University of Notre Dame.

Iddo Tavory is associate professor of sociology at New York University.

Frederick F. Wherry is the Townsend Martin Class of 1917 professor of sociology at Princeton University.

Acknowledgments
Introduction: Why Measure Culture?
1. Measuring Culture in People
2. Measuring Culture in Objects
3. Measuring Culture in Social Relationships
4. Pivots and Choices in the Process of Research
Conclusion: The Future of Measuring Culture
Notes
Bibliography
Index