Part I. Introduction: 1. Introduction and overview Andrew J. Elliot, Mark D. Fairchild and Anna Franklin; Part II. Foundations: Basics of Color Science: 2. Color models and systems Mark D. Fairchild; 3. Fundamentals of color vision I: color processing in the eye Andrew Stockman and David H. Brainard; 4. Fundamentals of color vision II: higher-order color processing Karl R. Gegenfurtner and Robert Ennis; 5. Evolution of color vision and its reflections in contemporary mammals Gerald H. Jacobs; 6. Some philosophical questions about color Don Dedrick; Part III. Development of and Differences in Color Vision: 7. Emergence and early development of color vision and color perception Marc H. Bornstein; 8. Color vision changes in normal aging John L. Barbur and Marisa Rodriguez-Carmona; 9. Individual differences in color vision Michael A. Webster; 10. Color vision deficiencies Neil R. A. Parry; Part IV. Color Categorization: 11. Universality of color categorization Paul Kay; 12. Color categorization across cultures Jules Davidoff; 13. Development of color categorization Anna Franklin; 14. The meaning of color words in a cross-linguistic perspective Anna Wierzbicka; Part V. Color Symbolism and Association: 15. Early color symbolism Ian Watts; 16. Symbolic use of color in ritual, tradition, and folklore John B. Hutchings; 17. Color in camouflage, mimicry, and warning signals Martin Stevens, Lina Maria Arenas and Alice E. Lown; 18. Use of color in warnings Michael S. Wogalter, Christopher B. Mayhorn and Olga A. Zielinska; 19. Color emotion and color harmony Li-chen Ou; 20. Do metaphors color our perception of social life? Brian P. Meier; Part VI. Color Preferences: 21. Ecological aspects of color preference Karen B. Schloss and Stephen E. Palmer; 22. Biological, cultural, and developmental influences on color preferences Anya Hurlbert and Angela Owen; Part VII. Color Effects on Psychological and Biological Functioning: 23. The role of color in the voluntary and involuntary guidance of selective attention Charles L. Folk; 24. Color and mate choice in non-human animals James P. Higham and Sandra Winters; 25. Color in romantic contexts in humans Adam D. Pazda and Tobias Greitemeyer; 26. Color in competition contexts in non-human animals Joanna M. Setchell; 27. Color in achievement contexts in humans Markus A. Meier, Russell A. Hill, Andrew J. Elliot and Robert A. Barton; 28. Color and face perception Ian D. Stephen and David I. Perrett; 29. Eating with our eyes: on the color of flavor Charles Spence; 30. Non-visual effects of colored light Mark S. Rea and Mariana G. Figueiro; Part VIII. Psychological Effects on Color Perception: 31. Memory effects on color perception Christopher Witzel and Thorsten Hansen; 32. Affect-related influences on color perception Michael D. Robinson, Tianwei Liu and Jessica L. Bair; Part IX. Color Phenomena: 33. Color appearance phenomena and visual illusions Garrett M. Johnson; 34. Synesthetic experiences of color Jamie Ward.