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Events Management
An Introduction
Buch von Charles Bladen (u. a.)
Sprache: Englisch

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Beschreibung

Contemporary events management is a diverse and challenging field. This introductory textbook fully explores the multidisciplinary nature of events management and provides the student with all the practical skills and professional knowledge they need to succeed in the events industry.

Contemporary events management is a diverse and challenging field. This introductory textbook fully explores the multidisciplinary nature of events management and provides the student with all the practical skills and professional knowledge they need to succeed in the events industry.

Über den Autor

Charles Bladen is an international academic, researcher and business consultant specialising in customer experience design.

James Kennell is Reader in Events and Hospitality at the University of Surrey, UK.

Emma Abson is Senior Lecturer on the Events Management courses at Sheffield Hallam University, UK.

Nick Wilde is Dean of Sports Business Management at the Global Institute of Sport in London, and a Visiting Professor at the Real Madrid Business School.

Inhaltsverzeichnis

1. Introduction to events management. 2. Event project management: feasibility, planning, delivery and evaluation. 3. Event design and production. 4. Event operations. 5. Event human resource management. 6. Event finance. 7. Event marketing. 8. Event law, health, safety and risk management. 9. Sporting events. 10. Mega-events. 11. Events in the public and third sectors. 12. Business events. 13. Cultural events and festivals. 14. Event impacts and sustainability. 15. Events and the media

Details
Erscheinungsjahr: 2022
Fachbereich: Einzelne Wirtschaftszweige
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Inhalt: Einband - fest (Hardcover)
ISBN-13: 9780367610142
ISBN-10: 0367610140
Sprache: Englisch
Einband: Gebunden
Autor: Bladen, Charles
Abson, Emma
Kennell, James
Wilde, Nick
Hersteller: Taylor & Francis Ltd
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 253 x 180 x 31 mm
Von/Mit: Charles Bladen (u. a.)
Erscheinungsdatum: 30.12.2022
Gewicht: 1,228 kg
Artikel-ID: 129432470
Über den Autor

Charles Bladen is an international academic, researcher and business consultant specialising in customer experience design.

James Kennell is Reader in Events and Hospitality at the University of Surrey, UK.

Emma Abson is Senior Lecturer on the Events Management courses at Sheffield Hallam University, UK.

Nick Wilde is Dean of Sports Business Management at the Global Institute of Sport in London, and a Visiting Professor at the Real Madrid Business School.

Inhaltsverzeichnis

1. Introduction to events management. 2. Event project management: feasibility, planning, delivery and evaluation. 3. Event design and production. 4. Event operations. 5. Event human resource management. 6. Event finance. 7. Event marketing. 8. Event law, health, safety and risk management. 9. Sporting events. 10. Mega-events. 11. Events in the public and third sectors. 12. Business events. 13. Cultural events and festivals. 14. Event impacts and sustainability. 15. Events and the media

Details
Erscheinungsjahr: 2022
Fachbereich: Einzelne Wirtschaftszweige
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Inhalt: Einband - fest (Hardcover)
ISBN-13: 9780367610142
ISBN-10: 0367610140
Sprache: Englisch
Einband: Gebunden
Autor: Bladen, Charles
Abson, Emma
Kennell, James
Wilde, Nick
Hersteller: Taylor & Francis Ltd
Verantwortliche Person für die EU: preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de
Maße: 253 x 180 x 31 mm
Von/Mit: Charles Bladen (u. a.)
Erscheinungsdatum: 30.12.2022
Gewicht: 1,228 kg
Artikel-ID: 129432470
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