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Events Management
An Introduction
Taschenbuch von Charles Bladen (u. a.)
Sprache: Englisch

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Beschreibung

Contemporary events management is a diverse and challenging field. This introductory textbook fully explores the multidisciplinary nature of events management and provides the student with all the practical skills and professional knowledge they need to succeed in the events industry.

Contemporary events management is a diverse and challenging field. This introductory textbook fully explores the multidisciplinary nature of events management and provides the student with all the practical skills and professional knowledge they need to succeed in the events industry.

Über den Autor

Charles Bladen is an international academic, researcher and business consultant specialising in customer experience design.

James Kennell is Reader in Events and Hospitality at the University of Surrey, UK.

Emma Abson is Senior Lecturer on the Events Management courses at Sheffield Hallam University, UK.

Nick Wilde is Dean of Sports Business Management at the Global Institute of Sport in London, and a Visiting Professor at the Real Madrid Business School.

Inhaltsverzeichnis

1. Introduction to events management. 2. Event project management: feasibility, planning, delivery and evaluation. 3. Event design and production. 4. Event operations. 5. Event human resource management. 6. Event finance. 7. Event marketing. 8. Event law, health, safety and risk management. 9. Sporting events. 10. Mega-events. 11. Events in the public and third sectors. 12. Business events. 13. Cultural events and festivals. 14. Event impacts and sustainability. 15. Events and the media

Details
Erscheinungsjahr: 2023
Fachbereich: Einzelne Wirtschaftszweige
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9780367610043
ISBN-10: 0367610043
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Bladen, Charles
Abson, Emma
Kennell, James
Wilde, Nick
Hersteller: Taylor & Francis Ltd
Verantwortliche Person für die EU: Produktsicherheitsverantwortliche/r, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 239 x 175 x 32 mm
Von/Mit: Charles Bladen (u. a.)
Erscheinungsdatum: 31.01.2023
Gewicht: 1,071 kg
Artikel-ID: 121132236
Über den Autor

Charles Bladen is an international academic, researcher and business consultant specialising in customer experience design.

James Kennell is Reader in Events and Hospitality at the University of Surrey, UK.

Emma Abson is Senior Lecturer on the Events Management courses at Sheffield Hallam University, UK.

Nick Wilde is Dean of Sports Business Management at the Global Institute of Sport in London, and a Visiting Professor at the Real Madrid Business School.

Inhaltsverzeichnis

1. Introduction to events management. 2. Event project management: feasibility, planning, delivery and evaluation. 3. Event design and production. 4. Event operations. 5. Event human resource management. 6. Event finance. 7. Event marketing. 8. Event law, health, safety and risk management. 9. Sporting events. 10. Mega-events. 11. Events in the public and third sectors. 12. Business events. 13. Cultural events and festivals. 14. Event impacts and sustainability. 15. Events and the media

Details
Erscheinungsjahr: 2023
Fachbereich: Einzelne Wirtschaftszweige
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
ISBN-13: 9780367610043
ISBN-10: 0367610043
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Bladen, Charles
Abson, Emma
Kennell, James
Wilde, Nick
Hersteller: Taylor & Francis Ltd
Verantwortliche Person für die EU: Produktsicherheitsverantwortliche/r, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 239 x 175 x 32 mm
Von/Mit: Charles Bladen (u. a.)
Erscheinungsdatum: 31.01.2023
Gewicht: 1,071 kg
Artikel-ID: 121132236
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