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Englisch
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Beschreibung
Research shows that CSR improves long-term business performance. This book argues that trust is at stake for every organization and is the reason why communications strategies must respond authentically. This book will define the real role of PR in CSR and what that relationship should be.
Research shows that CSR improves long-term business performance. This book argues that trust is at stake for every organization and is the reason why communications strategies must respond authentically. This book will define the real role of PR in CSR and what that relationship should be.
Über den Autor
Sangeeta Waldron is the founder of Serendipity PR & Media agency. She is an award-winning public relations and media professional and is the author of The PR Knowledge Book. She is often invited to events both nationally and globally, where she speaks about the media, CSR and diversity in business.
Details
Erscheinungsjahr: | 2021 |
---|---|
Fachbereich: | Allgemeines |
Genre: | Importe, Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
Inhalt: | Kartoniert / Broschiert |
ISBN-13: | 9781911671428 |
ISBN-10: | 1911671421 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Waldron, Sangeeta |
Hersteller: | LID Publishing |
Verantwortliche Person für die EU: | preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de |
Maße: | 214 x 137 x 16 mm |
Von/Mit: | Sangeeta Waldron |
Erscheinungsdatum: | 18.02.2021 |
Gewicht: | 0,294 kg |
Über den Autor
Sangeeta Waldron is the founder of Serendipity PR & Media agency. She is an award-winning public relations and media professional and is the author of The PR Knowledge Book. She is often invited to events both nationally and globally, where she speaks about the media, CSR and diversity in business.
Details
Erscheinungsjahr: | 2021 |
---|---|
Fachbereich: | Allgemeines |
Genre: | Importe, Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
Inhalt: | Kartoniert / Broschiert |
ISBN-13: | 9781911671428 |
ISBN-10: | 1911671421 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: | Waldron, Sangeeta |
Hersteller: | LID Publishing |
Verantwortliche Person für die EU: | preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de |
Maße: | 214 x 137 x 16 mm |
Von/Mit: | Sangeeta Waldron |
Erscheinungsdatum: | 18.02.2021 |
Gewicht: | 0,294 kg |
Sicherheitshinweis