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Console Wars
Sega, Nintendo, and the Battle that Defined a Generation
Taschenbuch von Blake J. Harris
Sprache: Englisch

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Beschreibung

Named a "Best Book of the Year" by NPR, Slate, Publishers Weekly, and Goodreads

It was a once-in-a-lifetime battle that pitted brother against brother, kid against adult, Sonic against Mario, and the United States against Japan. . . .

In 1990, Nintendo had a virtual monopoly on the videogame industry. Sega was a faltering arcade company with big aspirations and even bigger personalities. But all that would change with the arrival of former Mattel executive Tom Kalinske. His unconventional tactics, combined with the blood, sweat, and bold ideas of his renegade employees, completely transformed Sega and led to a ruthless David-and-Goliath showdown with Nintendo. But Sega's success would create many new enemies and make Nintendo stronger than ever.

Blake J. Harris brings into focus the warriors, the strategies, and the battles and explores how they transformed popular culture forever. Ultimately, Console Wars is the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, give birth to a sixty-billion-dollar industry.

Named a "Best Book of the Year" by NPR, Slate, Publishers Weekly, and Goodreads

It was a once-in-a-lifetime battle that pitted brother against brother, kid against adult, Sonic against Mario, and the United States against Japan. . . .

In 1990, Nintendo had a virtual monopoly on the videogame industry. Sega was a faltering arcade company with big aspirations and even bigger personalities. But all that would change with the arrival of former Mattel executive Tom Kalinske. His unconventional tactics, combined with the blood, sweat, and bold ideas of his renegade employees, completely transformed Sega and led to a ruthless David-and-Goliath showdown with Nintendo. But Sega's success would create many new enemies and make Nintendo stronger than ever.

Blake J. Harris brings into focus the warriors, the strategies, and the battles and explores how they transformed popular culture forever. Ultimately, Console Wars is the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, give birth to a sixty-billion-dollar industry.

Über den Autor

Blake J. Harris is the bestselling author of History of the Future and Console Wars, which is now a CBS All Access feature film by Seth Rogen and Evan Goldberg. He has written for ESPN, IGN, Fast Company, The Huffington Post, /Film and The AV Club. He is also a regular guest on Paul Scheer's How Did This Get Made? podcast, where every week he interviews some the biggest names responsible for some of the worst movies ever made. Harris lives in New York with his wife.

Details
Erscheinungsjahr: 2015
Fachbereich: Einzelne Wirtschaftszweige
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9780062276704
ISBN-10: 0062276700
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Harris, Blake J.
Hersteller: Harper Collins Publ. USA
Dey Street Books
Verantwortliche Person für die EU: Produktsicherheitsverantwortliche/r, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 228 x 152 x 43 mm
Von/Mit: Blake J. Harris
Erscheinungsdatum: 01.06.2015
Gewicht: 0,686 kg
Artikel-ID: 105096833
Über den Autor

Blake J. Harris is the bestselling author of History of the Future and Console Wars, which is now a CBS All Access feature film by Seth Rogen and Evan Goldberg. He has written for ESPN, IGN, Fast Company, The Huffington Post, /Film and The AV Club. He is also a regular guest on Paul Scheer's How Did This Get Made? podcast, where every week he interviews some the biggest names responsible for some of the worst movies ever made. Harris lives in New York with his wife.

Details
Erscheinungsjahr: 2015
Fachbereich: Einzelne Wirtschaftszweige
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Taschenbuch
Inhalt: Kartoniert / Broschiert
ISBN-13: 9780062276704
ISBN-10: 0062276700
Sprache: Englisch
Einband: Kartoniert / Broschiert
Autor: Harris, Blake J.
Hersteller: Harper Collins Publ. USA
Dey Street Books
Verantwortliche Person für die EU: Produktsicherheitsverantwortliche/r, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 228 x 152 x 43 mm
Von/Mit: Blake J. Harris
Erscheinungsdatum: 01.06.2015
Gewicht: 0,686 kg
Artikel-ID: 105096833
Sicherheitshinweis