Dr. Staffan Hedén has a long successful career as a business leader, consultant, and academic. For the past 30 years, he has been fully focusing on understanding and developing expert knowledge that contributes to healthy and profitable growth in medium and large companies, especially companies operating in several international markets. The knowledge that has been developed focuses on clarifying what strategies are required, understanding bottlenecks, using resources better, and being able to visualize unique abilities. At the core, it is about understanding how individuals best create performance and how different groups value loyalty. Dr. Hedén has been working with over 150 international groups of companies (in whole, parts or as a mentor), conducted more than 3,000 interviews focusing on business model innovation and created over 1,500 seminars in the field.

Preface. Chapter 1: Introduction. Chapter 2: Strategy. Chapter 3: Existing business model. Chapter 4: Customer orientation. Chapter 5: Management. Chapter 6: Organizational structure. Chapter 7: Resources. Chapter 8: Summary. Index