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How do you come up with ideas that change the world?
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This bold and inspiring new book argues that everyone who made leaps of creative genius - whether to cure Ebola or circumnavigate the world in a hot air balloon - had one thing in common; they all thought like ALIENs.
Distilling over a decade of research into a fascinating journey through history, science and business, Bouquet, Barsoux and Wade reveal that there are five patterns of thinking that distinguish true innovators from the rest of us; Attention, Levitation, Imagination, Experimentation and Navigation. But, crucially, they show how utilising this model will help you solve any complex problem and come up with ground-breaking ideas of your own.
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'Stuck in innovation stagnation? Read this brilliant book, and you'll break free from it' Rolf Dobelli, author of the million-copy bestseller The Art of Thinking Clearly
'A sharp critique of the conventional wisdom around innovation with thought-provoking advice for how to do it better' Jake Knaap, New York Times-bestselling author of Sprint
How do you come up with ideas that change the world?
________________
This bold and inspiring new book argues that everyone who made leaps of creative genius - whether to cure Ebola or circumnavigate the world in a hot air balloon - had one thing in common; they all thought like ALIENs.
Distilling over a decade of research into a fascinating journey through history, science and business, Bouquet, Barsoux and Wade reveal that there are five patterns of thinking that distinguish true innovators from the rest of us; Attention, Levitation, Imagination, Experimentation and Navigation. But, crucially, they show how utilising this model will help you solve any complex problem and come up with ground-breaking ideas of your own.
________________
'Stuck in innovation stagnation? Read this brilliant book, and you'll break free from it' Rolf Dobelli, author of the million-copy bestseller The Art of Thinking Clearly
'A sharp critique of the conventional wisdom around innovation with thought-provoking advice for how to do it better' Jake Knaap, New York Times-bestselling author of Sprint
Erscheinungsjahr: | 2021 |
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Fachbereich: | Management |
Genre: | Importe, Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
ISBN-13: | 9780241481981 |
ISBN-10: | 0241481988 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: |
Bouquet, Cyril
Barsoux, Jean-Louis Wade, Michael |
Hersteller: |
Penguin Books Ltd (UK)
Penguin Business |
Verantwortliche Person für die EU: | preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de |
Maße: | 153 x 232 x 27 mm |
Von/Mit: | Cyril Bouquet (u. a.) |
Erscheinungsdatum: | 18.03.2021 |
Gewicht: | 0,376 kg |
Erscheinungsjahr: | 2021 |
---|---|
Fachbereich: | Management |
Genre: | Importe, Wirtschaft |
Rubrik: | Recht & Wirtschaft |
Medium: | Taschenbuch |
ISBN-13: | 9780241481981 |
ISBN-10: | 0241481988 |
Sprache: | Englisch |
Einband: | Kartoniert / Broschiert |
Autor: |
Bouquet, Cyril
Barsoux, Jean-Louis Wade, Michael |
Hersteller: |
Penguin Books Ltd (UK)
Penguin Business |
Verantwortliche Person für die EU: | preigu, Ansas Meyer, Lengericher Landstr. 19, D-49078 Osnabrück, mail@preigu.de |
Maße: | 153 x 232 x 27 mm |
Von/Mit: | Cyril Bouquet (u. a.) |
Erscheinungsdatum: | 18.03.2021 |
Gewicht: | 0,376 kg |